The 1975 - Logos

The 1975's logo is quite minimalistic, and often uses bright lights and contrasting colours to make it more vivid- thus representing the unique, surprising nature of their music. The band's logo is important as it represents their genre and style, which is why it undertook a dramatic change. In 2015, the band deleted their social media accounts and stated that they weren't happy with their work, as it didn't represent the band's aim correctly and ignored the artists and genres that influence them to create music. This resulted in the bands logo transforming from black and white, to pink and white. The new logo represented the 'groove and funk' themes of the music in their new album, and demonstrated their new light-hearted and relaxed approach.